CV_RP — Everyday Hero Co.

RODGER PERKINS

Phone: 07376 433389

Email: ukrodgerp@gmail.com

Location: SW1V, United Kingdom

CHIEF OPERATING OFFICER | OPERATIONS | COMMERCIAL | GOVERNANCE | DIGITAL TRANSFORMATION

Chief Operating Officer with 30+ years’ experience building and running enterprise operating systems across SaaS, enterprise, startups and government. Accountable for end-to-end execution including operating model design, P&L governance, people and culture leadership (HR operations, remuneration, payroll, recruitment, performance management), revenue operations, and delivery performance across multi-site teams and multi-market expansion (UK, ANZ, Europe). Trusted board-level leader who installs cadence, controls, and accountability across people, commercial and risk domains, turning strategy into predictable outcomes through disciplined execution, commercial rigor, and people-centered leadership.

KEY ACHIEVEMENTS

Delivered NZ$8.5M in post-sale support revenue, transforming support from a cost centre into a commercial growth channel and materially improving customer retention and expansion.
Led international expansion into Australia, establishing a physical presence, recruiting local capability, and onboarding enterprise customers within the first year.
Drove 100%+ revenue growth through operating model redesign, cross-functional sales alignment, and disciplined execution of go-to-market strategy.
Built and led multi-disciplinary teams of up to 140 professionals across complex, multi-programme environments, maintaining service quality and delivery performance at scale.
Stabilised a critical national payroll system serving 135,000 teachers, restoring system integrity, regulatory confidence, and stakeholder trust under intense public scrutiny.
Achieved sustained 67% Net Promoter Score (NPS) by embedding customer feedback loops, executive engagement, and service accountability.
Established enterprise-grade CRM and revenue operations across multiple organisations, improving pipeline visibility, forecast accuracy, and executive decision-making.
Created and scaled a professional testing and quality organisation within central government, embedding governance, standards, and repeatable capability across multiple agencies.

CORE SKILLS AND COMPETENCIES

Chief Operating Officer (COO) Enterprise Execution and Organisational Performance
Operating Model Design (People, Commercial, Delivery, Governance)
P&L Governance, Financial Controls and Margin Management
People & Culture Leadership (HR Operations, Remuneration, Payroll, Performance)
Revenue Operations, Sales Enablement and Forecast Discipline
Board Reporting, KPI Frameworks and Executive Operating Cadence
Risk Management, Internal Controls and Regulatory Compliance
Digital Transformation and Organisational Change
Multi-Market Expansion and Market Development (UK, ANZ, Europe)

PROFESSIONAL EXPERIENCE

CHIEF OPERATING OFFICER / COMPANY SECRETARY / DIRECTOR OF PEOPLE & CULTURE

TransHumanity Ltd | United Kingdom

August 2025 – Present

Chief Operating Officer with full executive accountability for the operating system of the business, including people & culture (HR), governance, commercial execution, delivery, and risk in a venture-backed technology company.

Executive owner of People & Culture / HR, accountable for workforce planning, recruitment, remuneration frameworks, payroll governance, performance management, leadership capability, and organisational design across a distributed, multi-country team.
Acts as de-facto HR Director, owning HR policy, employment frameworks, and compliance across the UK regulatory context, including employment terms, performance processes, and people risk management.
Designed and embedded the enterprise operating model covering people, performance, delivery, governance, and commercial execution, establishing decision rights, escalation paths, and operating cadence across the organisation.
Built and owned board-level KPI trees and executive dashboards, integrating people metrics (headcount, capacity, performance), revenue pipeline, delivery health, and risk to enable executive and investor-level oversight.
Established a full governance and policy framework (17+ core policies spanning HR, data protection, cyber security, AI ethics, ESG, financial controls, and risk), aligned to investor due diligence and UK regulatory expectations.
Owned people operations infrastructure, including payroll oversight, role architecture, performance frameworks, and leadership accountability for a lean, scale-ready organisation.
Led investor readiness and governance maturity, acting as principal interface with Board and investors on operating risk, people capability, compliance posture, and scale-readiness.
Held direct accountability for the risk register, internal controls framework, and compliance posture, ensuring audit readiness and organisational resilience.
Acts as operational integrator between Board, executive leadership, delivery teams, and commercial leads, ensuring strategy translates into measurable execution outcomes.

COMMERCIAL OPERATIONS SPECIALIST – B2B TECHNOLOGY

Marston Holdings (Videalert & Vortex), United Kingdom

December 2024 – June 2025

Senior commercial operations role focused on revenue execution, operational discipline, and executive forecasting across regulated B2B technology products.

Acted as operational bridge between sales execution, CRM data integrity, and executive forecasting, improving visibility and predictability of revenue performance.
Designed and implemented regional revenue execution model, aligning pipeline development, deal governance, and procurement processes across two product lines.
Owned CRM data quality, reporting, and pipeline governance within Microsoft Dynamics 365, enabling accurate forecasting and executive decision-making.
Developed and executed account planning framework across 71 UK local authority customers, expanding active pipeline in 63% of accounts.
Supported complex UK public-sector procurement and legal review processes, improving proposal relevance, compliance, and conversion.
Built and maintained executive reporting cadence, delivering daily pipeline, risk, and forecast updates directly to the CEO.
Led deal execution and negotiation on high-value opportunities, ensuring commercial terms aligned with delivery and margin expectations.
Integrated market intelligence, legal analysis, and operational constraints into sales execution to reduce friction and cycle time.

CHIEF OPERATING OFFICER

TechTime Initiative Group, New Zealand & Australia

July 2020 – March 2024

Chief Operating Officer accountable for growth, execution, people, and governance across a multi-market SaaS and professional services organisation.

• Held enterprise-wide accountability for operations, people & culture, commercial execution, delivery, and governance across New Zealand and Australia.

• Delivered 100%+ revenue growth, driven by operating model redesign, cross-functional sales alignment, and disciplined execution of go-to-market strategy.

• Led Australian market entry, establishing a regional office, recruiting local capability, and securing enterprise customers within the first phase of expansion.

• Owned people strategy and cultural transformation, removing functional silos, aligning teams to the customer journey, and improving employee engagement and retention.

• Designed and embedded a scalable operating model supporting SaaS delivery, professional services, and partner-led revenue.

• Accountable for technology, data, and security governance, standardising development and testing practices to improve quality, compliance, and delivery reliability.

• Completed GDPR risk assessment and compliance implementation, enabling European client engagement and reducing regulatory exposure.

• Introduced enterprise KPIs across NPS, delivery health, financial performance, and workforce effectiveness, achieving a sustained 67% average NPS.

• Strengthened commercial and financial controls, improving margin visibility, forecasting discipline, and executive decision-making.

• Achieved Double Platinum Atlassian Partner status, exceeding $1M in new business, through integrated commercial and operational leadership.

• Built internal capability by hiring senior leaders, launching a graduate programme, and scaling organisational capacity in line with growth.

HEAD OF CHANNELS

Todd Digital (Funded by Todd Corporation), New Zealand

January 2020 – June 2020

• Developed and launched channel partnership program with Intel, AWS, Microsoft, and Google

• Executed sales strategy for consultancy services in greenfield digital market

• Integrated strategic partnerships into customer engagement model

• Owned enterprise Salesforce CRM implementation improving lead tracking and pipeline visibility

• Developed product return mapping and commercial return forecasting frameworks

• Implemented scalable data management strategy for SaaS product development and digital services

HEAD OF TECHNOLOGY PARTNERSHIPS & CHANNEL SALES

Assurity Consulting Ltd, New Zealand

January 2016 – December 2019

• Built partner ecosystem from 1 to 12 global enterprise software partners including Atlassian, PagerDuty, SmartBear

• Managed partner lifecycle including selection, contracting, joint GTM planning, and sales enablement

• Exceeded sales targets, managing profitability and strategic partner pruning

• Closed NZ$5M enterprise software deal through C-level negotiations and partner-led GTM strategy

• Built and owned technical pre-sales team aligned to partner solutions

• Oversaw licensing negotiations, renewals, and compliance

• Delivered monthly board reporting on revenue, margin, pipeline, and partner engagement

DIRECTOR OF CONSULTING SERVICES & EXECUTIVE LEADERSHIP TEAM MEMBER

Assurity Consulting Ltd, New Zealand

May 2010 – December 2015

• Scaled consulting division from 30 to 130 consultants with strong delivery and organisational structure

• Held P&L responsibility including budgeting, forecasting, sales proposals, and contract negotiations

• Accountable for customer acquisition and retention through solution-based sales and land-and-expand strategies

• Created national Graduate Program onboarding and mentoring 30 new consultants per intake

• Delivered high-stakes project recovery for NZ Government payroll program, reporting daily to Crown Minister

• Introduced Agile consulting offerings, positioning company as digital transformation leader

• Owned performance management and talent development systems

TEST DIRECTOR – TELECOM NZ ACCOUNT (EDS / HP / HPE)

Wellington, New Zealand

January 2008 – April 2010

• Directed testing for Telecom NZ transformation streams including IBM ICMS mainframe and mobile network rollout

• Accountable for stakeholder engagement with Telecom’s Head of Testing Services and Executive Team

• Managed people operations for 140+ test staff with wellbeing programs

• Co-authored 400+ page contract renewal proposal and presented to Telecom executive board

• Implemented test governance and continuous improvement methodologies

• Owned critical incident response during major ICMS outage, managing escalations and preventive measures.

HEAD OF TESTING – IDENTITY SERVICES

Department of Internal Affairs (DIA), Wellington, New Zealand

September 2005 – December 2007

• Owned Software Testing Services for national identity systems (passports, citizenship, vital records)

• Authored business case securing Executive Board approval and funding

• Built operational test organisation including methodology, tooling, hiring, and governance

• Developed reusable test methodologies and training programs

• Managed multidisciplinary test team including Test Managers and Automation Engineers

• Engaged with Chief Registrars ensuring quality and compliance

• Navigated security protocols for sensitive data access

• Delivered weekly executive reports on cost, progress, and quality

• Expanded Testing Services to six sub-agencies and founded cross-government Testing Governance Board

EARLY CAREER – BANKING, FINANCIAL SERVICES & TECHNOLOGY DELIVERY

• Progressed from Test Analyst to Test Manager and Head of Testing roles across banking, payments, and enterprise systems

• Led testing, risk management, and regulatory compliance initiatives in high-risk financial environments

• Managed cross-border teams and complex delivery programs

TOOLS & SYSTEMS

GOVERNANCE & REGULATORY EXPOSURE

EDUCATION

Postgraduate Diploma in Business Management (Finance & Banking)

Massey University, New Zealand, 1994

Major: Finance and Banking

Secondary Focus: Legal and Commercial Management

CERTIFICATIONS

• PRINCE2 Foundation and Practitioner, 2005

• ISTQB/ISEB Foundation Level Certified Tester, 2003

• ITIL Certified